Masanga Job Digital Marketing Training

We are thrilled to announce 1 month basic digital marketing training course in collaboration with Tachyonwave.

Dive into a month-long journey packed with expert insights & practical hands-on learning, all conveniently online via Zoom. Whether you’re new to marketing or beginner looking to level up your career in digital marketing, our course has you covered.

Join us to explore fundamental concepts, website basics, SEO, social media, content creation, and more. Get ready to boost your career and make waves in the digital world. Secure your spot now for a brighter career!

Why Training From Masanga Job

  • Training from Expert
  • 100 % job placement assistance
  • Network with renowed company of Nepal
  • First priority on vacancy job position
  • Knowlege of job market & its scope
  • Carrier guidance
  • Conduct Resume/CV writing & interview session

Course Details

Durarion: 1 Month (45 hour)

Medium: Online (Zoom)

Registration Fee: 6500/- only

Limited Seats available. 

COURSE SYLLABUS:
 
1. Week 1: Introduction to Digital Marketing & Website Basics:

Chapter 1: Understanding Digital Marketing:
Overview of digital marketing, Evolution and significance in the modern business landscape

Chapter 2: Digital Marketing Channels:
Exploration of major channels (social media, email, search engines), Pros and cons of each channel

Chapter 3: Setting Marketing Objectives:
Defining goals and key performance indicators (KPIs), Introduction to SMART goals
 

Chapter 4: Introduction to Websites:
Importance of a website in digital marketing, Basics of domain names and hosting

Chapter 5: Creating website with WordPress

Chapter 6: Website Security:
Website security basics, how to make your wp website secure

2. Week 2: SEO and Content Writing:

Chapter 7: Content Writing:
Basics of Content writing, Content writing Ideas & Tools, Creating SEO friendly blog posts.

Chapter 8: Search Engine Optimization (SEO):
Basics of SEO, Keywords, How search engine works. Types of SEO

Chapter 9: Keyword Research:
Keyword research ideas & tools

Chapter 10: SEO Audit & Strategy Building:
Technical SEO, Local SEO, On-page and off-page optimization strategies

 

3. Week 3: Social Media Marketing:

Chapter 11: Introduction to Social Media:
Overview of popular social media platforms, Developing a social media strategy

Chapter 12: Content Creation for Social Media:
Basics of content creation (text, images, videos), Tools for creating engaging content

Chapter 13: Social Media Advertising:
Introduction to paid advertising on social platforms, Creating and managing social media ads

4. Week 4: Analytics:

Chapter 10: Introduction to Analytics:
Basics of web analytics, Understanding key metrics

Chapter 15: Configuring GSC & GA for Website:

Chapter 16: Monitoring and Adjusting Strategies:
Using analytics to measure and adjust marketing strategies, Case studies and practical applications

Chapter 17: Final Project and Course Review:

Project work: Create a simple digital marketing plan, Review of key concepts and Q&A session

 
Bonus Module: Designing with Canva.

Have additional questions? Feel free to reach out to us . We’re here to help!